Migdal Haemek, Israel—January 16,2020. Active consumers have always had high standards for their performance apparel. Not only do they require their clothes to provide outstanding comfort, functionality, and value, they also expect it to be made with consideration for the planet. Visit Sensil® at ISPO in Hall B4, Stand BN03 to see the beautiful, innovative, award-winning Sensil® fabrics that inspire performance and environmental responsibility in sustainable apparel designs. Join in the sustainability discussion at Sensil®’s special events and presentations throughout this influential show.
“Sustainability is at the core of everything we do at NILIT,” says Sagee Aran, NILIT’s head of global marketing. “From our worldwide operations through to the consumers who choose products made with our fabrics, NILIT is factoring sustainability into every decision. That commitment extends to designing new Sensil® products that raise the bar for sustainability in the premium Nylon apparel fabric market.”
Today, sustainable Sensil® fabrics include Sensil® EcoCare Recycled made with pre-consumer recycled nylon to reduce waste. Sensil®’s sustainability initiatives and products will be marketed under the WE (ECO) CARE banner to affirm the company’s commitment to environmental and social responsibility and share it with brands, retailers, and consumers.
Innovation Leads to Award Winning Performance Fabrics
NILIT will once again sponsor ISPO Brandnew, the largest platform for active start ups in the world. For the past twenty years, ISPO Brandnew has featured the most promising newcomers to the sports apparel industry.
“The key to advancing sustainability is innovation,” continues Aran. “NILIT’s ongoing sponsorship of ISPO Brandnew supports the emerging companies that introduce new ways of thinking and new technologies to the market. Their success brings about better, more sustainable products that will inspire us all to keep advancing toward a more responsible apparel supply chain.”
Designed by partners who share Sensil®’s focus on quality and sustainability, Sensil® will proudly feature these award-winning performance fabrics in the Textrends Forum as well as at the Sensil® booth:
- Ripa’s TOP 10 and Selection winners in the ACCELERATED ECO Category
- Schoeller’s TOP 10 winner in the SECOND LAYER category
- Berlan’s Selection winners in the BASE LAYER category
- Gebutex’s Selection winners in the OUTER LAYER category
- NILIT’s Sensil® EcoCare Recycled seamless shirt that was a Selection winner in the SECOND LAYER category
For insights into today’s conscious consumers, join NILIT’s Global Marketing Strategist, Judith Russell, in the Textrends Speakers’ Corner on Monday, January 27 at 12:45 in Hall C2. Get up to date on the latest insights into sustainability-minded consumers and learn how brands and retailers can best respond to their evolving demands.
For appointments at the Sensil® ISPO Booth in Hall B4, Stand BN03, please contact Federica Albiero at Federica Albiero@icloud.com, Christiane Rauch at firstname.lastname@example.org, or Amy Holzer at AmyH@Nilit.com.
Sensil® is NILIT’s premium Nylon 6.6 brand for apparel. Crafted by masters of precision, it is the new standard of quality for intimate apparel, legwear, activewear, denim, outdoor wear, and other products. Sensil® is a registered/pending trademark of NILIT. www.SENSIL.com
NILIT® is a leading global producer of premium Nylon 6.6 fashion and performance fibers. The company, founded in Israel in 1974, has four vertically integrated manufacturing facilities and global offices serving its customer base in EMEA, Asia, LATAM and North America.